Laurel

Graphic Designer
Minneapolis, Minnesota
$ 57.00
/ hour
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Bio

I am a graphic designer currently based in Minneapolis, Minnesota, with a penchant for projects that lie at the intersection of art, design, and culture. A recent graduate with a dual degree in graphic design and art history, I am a creative researcher by nature and by trade. By approaching clarity not only as an aesthetic but a philosophy, I aim to distill problems to their most essential elements. As a result, I believe in the efficacy of a simple solution backed by a well-researched concept.

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Work Experience
Hamilton Wood Type & Printing Museum
Graphic Design Intern
August 2020 – January 2021
Two Rivers, Wisconsin
University of Minnesota Student Unions & Activities
Graphic Design Intern
May 2019 – May 2020
Minneapolis, Minnesota
Hamilton Ink Spot
Letterpress Apprentice
August 2020 – January 2021
Two Rivers, Wisconsin
University

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Skills

Adobe Creative Suite, Letterpress, Screenprinting, HTML, CSS, Javascript, English, French. Awarded top of my class by design faculty, graduated summa cum laude.

Featured work
Tell us why you're the best applicant in under 50 words

As a multidisciplinary with a background in graphic design and art history, I am a true hybrid creative hungry for opportunity. My passion for design bleeds into all aspects of my work. If chosen, I would enjoy the opportunity to contribute as a dedicated, driven, and enthusiastic addition to the team.

Give us your bio in under 500 words

I am a graphic designer currently based in Minneapolis, Minnesota, with a penchant for projects that lie at the intersection of art, design, and culture. A recent graduate with a dual degree in graphic design and art history, I am a creative researcher by nature and by trade. By approaching clarity not only as an aesthetic but a philosophy, I aim to distill problems to their most essential elements. As a result, I believe in the efficacy of a simple solution backed by a well-researched concept.

1. What's the most courageous thing you've ever done?

In 2019, I had the opportunity to study in Denmark for five months. At the time, I was coming off of a difficult year that had left me struggling with my self-confidence and mental health. As a result, I had real concerns about uprooting my life to move half-way across the world without a dedicated support system. In deciding to go, I found an incredibly healing experience. Not because it was easy (it wasn’t) but because of my ability to persevere through the fears that did arise. As a result, the unique challenges that I faced during my time abroad provided me with a renewed assertiveness, agility, and independence that I am proud to carry with me today.

2. How are creativity and innovation related?

Creativity is the process by which innovative ideas are developed.

3. Why do companies need clarity and creativity?

Creativity and clarity are necessary opposites in the design process. The former is expansive; the latter is refining. As opposites, they challenge and complement each other. This is particularly important for designers who (unlike artists who may enjoy unbridled creativity) must also contend with an audience. When employed harmoniously, creativity and clarity make for more foundational design solutions—ones that are both new and accessible, timely and timeless, innovative and approachable.

4. You have 30 minutes of free time. What do you do with it?

I cook! Design is an all-consuming part of my life—and I love that. But I’ve also come to understand the importance of alternative creative outlets. Cooking provides me the time, space, and freedom to express myself outside of a strictly visual environment. In engaging all my senses, it also allows for a more immersive experience that can be channeled later into design solutions. At times, it very literally fuels the other creative parts of my life.

5. What is one risky and bold goal in life you have? Or, if you could dedicate your life to solving one problem, what would it be?

I strive to someday create one of the 0.1% of agencies founded by women. In doing so, I hope to not only become a part of an amazing community of independent female and non-binary designers but also inspire and uplift other designers in their journeys to do the same.

6. Explain your creative process

My creative process is defined by three interwoven actions: research, iteration, and feedback. Research is the natural starting point for a project, providing the basis for an informed (and therefore lasting) concept. Iteration is the most playful part of my process. It is where ideas are generated and tested. Finally, to assess how a design will be received, feedback is essential. Gathered at all stages and from multiple sources it helps refine and clarify the final design solution.

7. What is the best advice that you have been given?

“The industry doesn’t owe you anything.” As a new graduate finding my footing at the start of the pandemic, I learned quickly that nothing was going to be handed to me. These words made for some of the best advice in this difficult moment. Harsh, but honest, they refused to let me resign myself to my situation. Instead, they forced me to find the motivation to fight to earn my place in the industry.

8. What is your definition of creativity?

Creativity is the freedom to create, discover, and explore without the fear of being wrong, boring, old, strange, silly, etc. Implicit in this definition is the idea that creativity is most successful as a process and that while not every idea will be successful, every bad idea has the potential to lead to a better one.

9. What 10 songs are on your favorite playlist right now?

I would be lying if I said I listened to music more than podcasts. Here are some of my favorites: Still Processing, The Anthropocene Reviewed, 99% Invisible, Intercepted with Jeremy Scahill, Scene on Radio, The Memory Palace, This Land, 1619, The Daily, and You’re Wrong About.

10. How do you want people to remember you?

I am a firm believer in the adage, “work hard and be nice to people.” If I can impart anything to someone after first meeting them, I hope it’s that.

Have you been convicted of a crime and/or a felony? If so, what was the offense? State the city, country, and date.

Heading

You should select me because

As a multidisciplinary with a background in graphic design and art history, I am a true hybrid creative hungry for opportunity. My passion for design bleeds into all aspects of my work. If chosen, I would enjoy the opportunity to contribute as a dedicated, driven, and enthusiastic addition to the team.

Why are you interested in this opportunity?

What are you looking to gain from an opportunity like this?

What would be your goals after completing this engagement?

4. How did you hear about wgi?

Share an example of a time you were most motivated and a time you were most demotivated.

In your opinion, what creates a great culture at a company?

What brands and companies do you admire and why?

What do you do to stay sharp and improve your craft?

What’s your favorite quote?

10. If you could solve one problem in the world what would it be?

Bio

I am a graphic designer currently based in Minneapolis, Minnesota, with a penchant for projects that lie at the intersection of art, design, and culture. A recent graduate with a dual degree in graphic design and art history, I am a creative researcher by nature and by trade. By approaching clarity not only as an aesthetic but a philosophy, I aim to distill problems to their most essential elements. As a result, I believe in the efficacy of a simple solution backed by a well-researched concept.

You should pick me becuase

As a multidisciplinary with a background in graphic design and art history, I am a true hybrid creative hungry for opportunity. My passion for design bleeds into all aspects of my work. If chosen, I would enjoy the opportunity to contribute as a dedicated, driven, and enthusiastic addition to the team.

Why are you interested in this opportunity?

What are you looking to gain from an opportunity like this?

What would be your goals after completing this engagement?

4. How did you hear about wgi?

Share an example of a time you were most motivated and a time you were most demotivated.

In your opinion, what creates a great culture at a company?

What brands and companies do you admire and why?

What do you do to stay sharp and improve your craft?

What’s your favorite quote?

10. If you could solve one problem in the world what would it be?

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