Fredrik

Designer & Creative Strategist
Stockholm, Sweden
$ 65
/ hour
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Bio

Happy black young(ish) designer on a path to learn everything I can about design and what good it could do in the world! Love to make people laugh and think at the same time :)

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Work Experience
Prime Weber Shandwick
Design Intern
2019
Stockholm
2019
Stockholm
University

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Skills

French(ish) (My congolese heritage) & Craft Beer

Featured work
You should pick me becuase

I will definetly do things differently than most people.

Why are you interested in this opportunity?

What are you looking to gain from an opportunity like this?

What would be your goals after completing this engagement?

4. How did you hear about wgi?

Share an example of a time you were most motivated and a time you were most demotivated.

In your opinion, what creates a great culture at a company?

What brands and companies do you admire and why?

What do you do to stay sharp and improve your craft?

What’s your favorite quote?

10. If you could solve one problem in the world what would it be?

You should select me because

I will definetly do things differently than most people.

Why are you interested in this opportunity?

What are you looking to gain from an opportunity like this?

What would be your goals after completing this engagement?

4. How did you hear about wgi?

Share an example of a time you were most motivated and a time you were most demotivated.

In your opinion, what creates a great culture at a company?

What brands and companies do you admire and why?

What do you do to stay sharp and improve your craft?

What’s your favorite quote?

10. If you could solve one problem in the world what would it be?

What's the most courageous thing you've ever done?

As a young boy I was very shy and uncomfortable beeing the centre of attention. In Sweden we don't have a tradition of public speeking in schools, and on the rare occations we had to present something to the class I would always hide in the bathroom in panic, throwing up or crying. This cripping fear of beeing the centre of attention made me miss out on a lot of opportunities, until I had a goal that felt more important to me than my fear, and motivated me to overcome it. I fell in love with skateboarding when I was 12 but there were no skateparks where I lived. When I was 16 I heard about a non partisan group consisting of a handfull of highscoolers that were too young to vote but wanted to influence local politics. Because of my love for skateboarding I joined the group in hopes of getting a skatepark built. This in itself was a really big step for me, and felt scary, and in retrospect this was one of the most corageous things I've done. I gradually started to give lectures in schools about local politics, often preceded by feeling sick in the bathroom. Eventually I had given lectures to thousands of highscoolers, and I had organized events where I stood on a stage speaking to the local politicians, government officials and the young people I represented. I had overcome my crippling fear and eventually I even secured funding for the construction of a new skatepark in my municipality.

How are creativity and innovation related?

They go hand in hand and there isn't one without the other. Both things rely on having a truly open mind, listening, exploring and then a want to understand and create something new based on the insights that you stumble upon.

Why do companies need clarity and creativity?

If you dont know who you are other people won't either. To truly stand out as a company you first need to know who you are, what you wan't to do and whaen you've got an answer to the fisrt two questions the creativity comes in and ads that unique flavour, the secret sauce that makes you stand out amongst your competitors.

You have 30 minutes of free time. What do you do with it?

Write down ideas, youtube, read news while snacking on something!

What is one risky and bold goal in life you have? Or, if you could dedicate your life to solving one problem, what would it be?

Changing the perception of Africa as continent of poverty and misery.

Explain your creative process

1. Research Research & Research 2. A days rest doing other stuff to process all the information I just consumed. 3. A ton of Iterations 4. Ask EVERY ONE for critique 5. Pick one thing and refine it to oblivion 6. Round 2 of Critique 7. Make finished product!

What is the best advice that you have been given?

Listen to everyone and remember to drink water. Thank you grandma!

What is your definition of creativity?

Doing something with nothing or going out of your way to make something different. + Openess combined with a desire to solve problems.

What 10 songs are on your favorite playlist right now?

Everything James Brown + some Silc Sonic :)

How do you want people to remember you?

That I'm genuine and made them laugh!

Have you been convicted of a crime and/or a felony? If so, what was the offense? State the city, country, and date.

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